DLF Avenue Mall

One of our most challenging projects. Our goal was to give a new identity to an existing brand (previously DLF place Saket), now DLF Avenue.

BIG IDEA

We are the agency on record for DLF Avenue, for all their creative assets – Online (Instagram, Facebook, LinkedIn and Twitter), offline (print ads, hoardings across the city), creative copywriting, soft PR, conceptualization for shoots, video production, model selections, creation of digital channels for the brand, influencer marketing, brands for collaboration, activations and third party collaboration. All of this assists us in marketing the mall’s key asset – the recently launched COMMONS (Delhi’s new and most talked about F&B hub).